Lediga jobb Hiab AB i Malmö

As pioneers and global leader, Hiab is ambitious to write forward our success story, inspiring and shaping our industry. The world in which we operate with our class-leading products, intelligent services and innovative digital solutions is constantly changing.

Together, we keep everyday life moving to build a better tomorrow.

Purpose of the position
We at Hiab, with a commitment to excellence and focus on fostering a collaborative and innovative work culture, are on the lookout for a dynamic individual to join us as our Divisional Marketing Manager. Your role will be pivotal in ensuring alignment with divisional objectives and catering to the unique needs of our customers. As the torchbearer for Hiab’s Loader Cranes Heavy and Superheavy Division, along with Customer Support Centers and customers, you will provide invaluable ownership, driving demand and usage of Hiab products and solutions to new heights. Your focus will be on the brands of HIAB, while also playing a significant role in the broader Hiab group marketing efforts and contributing to company-wide brand enhancement.
If you're passionate about making a meaningful impact in a dynamic business environment, we invite you to join us in this exciting opportunity! The role is based in Malmo, Sweden and you will be reporting directly to VP Sales and Product Management, and work closely with the central marketing team.
Main tasks and responsibilities
Manage the division's overall marketing strategy and budget
Create and implement a marketing plan tailored to the division's specific segments and product brands, aligning with strategic priorities for both direct and dealer sales channels to facilitate sales and meet established sales or market share targets and build long-lasting customer relationships
Create compelling value propositions for products and solutions by understanding the competitive landscape and key differentiators
Plan, prepare and execute product launches including the development of messaging and content for digital platforms and channels making sure that all ingredients for succeeding in the marketplace are available
Develop and execute the web content strategy including SEO and user experience for the division based on the corporate guidelines provided on style, tone, design, UX etc
Develop marketing collateral such as brochures, guides, customer stories/testimonials, whitepapers, images, videos, infographics, social media content, etc. Select and manage ongoing relationships with external vendors and agencies (event organizers, graphic designers, advertising agencies, and media outlets)
Partner closely with product, sales, and marketing teams to produce best-in-class product marketing assets, from marketing campaigns to sales tools and enablement.


What you’ll need to succeed
Education:
Master's degree in marketing, international business or another relevant discipline is required.


Experience:
International experience in B2BMinimum of 4-8 years experience with marketing preferably in a B2B organisation
Extensive experience with digital marketing and campaign development
Experience with and comfort working in multi-cultural, multi-discipline organisation is an advantage
Experience with working in a matrix organisation is an advantage.Digital Marketing (customer journeys, campaigns, SoMe, SEO etc).


Competencies:
Structured and target-oriented way of working
Content creation
Cross functional collaboration skills
Commercial and customer relationship skills
Project management skills
Proactive approach
Social with excellent networking and communication skills
Fluent in English.


You will be part of
We offer you a challenging, rewarding and diverse working environment where we value passion and drive. You will be working with highly motivated, engaged and skilled teams working with state-of-the-art projects and technology in a global environment with a joint vision of revolutionizing the on-road load-handling industry together.
We offer a competitive salary and comprehensive benefits package geared to boost health and well-being
All our employees are offered comprehensive Learning & Development opportunities, annual development plans, and career progression opportunities
In most of our positions, you have flexible working hours and hybrid work (a combination of remote work and on-site work)
At Cargotec, you will join a truly international working environment and support making global trade faster, smarter, and more sustainable - smarter cargo flow for a better everyday.


Interested to join?
If you are excited about this opportunity, please submit your application until 8.4.2024!
The interview process for this role may begin before the closing date, and in the event of identifying the right candidate, we retain the option to finalise the recruitment process ahead of the specified deadline.


Hiab is part of Cargotec
Hiab is the world's leading provider of on-road load handling equipment, intelligent services and digitally connected solutions. As the industry pioneer, Hiab's more than 3,300 employees worldwide focus on our commitment to increase efficiency in our customers' businesses and to shape the future of intelligent load handling.
Hiab's offering encompasses class-leading load-handling equipment, including HIAB loader cranes, LOGLIFT and JONSERED forestry and recycling cranes, MOFFETT truck mounted forklifts, MULTILIFT demountables, and tail lifts under the ZEPRO, DEL, and WALTCO fabrands. Hiab's ProCareTM service, award-winning HiVisionTM crane control system, and HiConnectTM platform demonstrate our constant drive to provide intelligent services and connected solutions that add value to our customers. www.hiab.com
Hiab is part of Cargotec. Cargotec's (Nasdaq Helsinki: CGCBV) sales in 2023 totalled approximately EUR 4.6 billion and it employs around 11,400 people. www.cargotec.com Visa mindre

As pioneers and global leader, Hiab is ambitious to write forward our success story, inspiring and shaping our industry. The world in which we operate with our class-leading products, intelligent services and innovative digital solutions is constantly changing.
Together, we keep everyday life moving to build a better tomorrow
We are looking for a Communication Specialist to join our Hiab MarCom team.
In this role you will be responsible for driving employee and customer engagement in Hiab’s internal and external channels.
The role is a 1-year temporary role, with a period from January 2023 until January 2024, with a possibility for extension of the contract.
Main tasks and responsibilities:
Planning and executing internal communications activities
Planning and developing stories from the organisation and customers, sharing examples of how we deliver value for customers or employees
Planning and executing social media activities and campaigns
Monitoring Hiab’s social media channels
Supporting divisional marketing managers with copywriting.

What you’ll need to succeed
Relevant education in Marketing or Communications
Excellent communication skills both in written and verbal English
Demonstrated ability to write clearly and in a manner that appeals to a wide audience
Service minded team player with excellent networking skills
Proactive and self-driven with a can-do attitude
Work experience from internal communication is an advantage
Skills in Adobe InDesign is an advantage.

You will be part of:
You will be part of a truly global organisation with colleagues who are passionate about Hiab and our strong product brands. We have a compelling future driven by global trends. We are building an Employees First culture to succeed in our ambition to deliver the best customer experience every day!
The position is placed in Malmö, Hyllie, where you will be part of a dynamic team of communications and digital marketing professionals.
Interested to join?
If you are excited about this opportunity, please submit your application by 12.12.2022!
For more information, please contact Annika Falk, VP Marketing and Communications.
Email: [email protected]
Phone: +46706021371
Please note that the recruitment process for this position is coordinated by our HR team part of Cargotec Business Services based in Bulgaria.
Hiab is part of Cargotec
Hiab is the world's leading provider of on-road load handling equipment, intelligent services and digitally connected solutions. As the industry pioneer, Hiab's more than 3,300 employees worldwide focus on our commitment to increase efficiency in our customers' businesses and to shape the future of intelligent load handling.
Hiab's offering encompasses class-leading load-handling equipment, including HIAB loader cranes, LOGLIFT and JONSERED forestry and recycling cranes, MOFFETT truck mounted forklifts, MULTILIFT demountables, and tail lifts under the ZEPRO, DEL, and WALTCO fabrands. Hiab's ProCareTM service, award-winning HiVisionTM crane control system, and HiConnectTM platform demonstrate our constant drive to provide intelligent services and connected solutions that add value to our customers. www.hiab.com
Hiab is part of Cargotec. Cargotec's (Nasdaq Helsinki: CGCBV) sales in 2021 totalled approximately EUR 3.3 billion and it employs around 11,500 people. www.cargotec.com Visa mindre

PURPOSE OF THE POSITION The HR Business Partner acts as a strategic business partner for division / business lines globally, enabling the business to implement the strategy. She/he will partner with business leaders and their leadership teams to enable the business to perform and execute the strategy from the people-point of view. The HR Business Partner develops and implements the HR strategy for division / business lines to address the business needs, aligned with the business and HR strategy. She/he provides strategic and tactical support in key business initiatives and projects, developing organization, organizational efficiency and capabilities and competencies of people, and enhancing values and culture within the business lines.Main responsibilities: ? Define the annual and long term people strategies and organizational goals and actions for the business lines, and utilize the global Cargotec HR processes in this work? Provide strategic partnering and coaching (across all HR processes) that contribute to the strategy and business direction? Proactively provide meaningful HR input, support and advice to all business line management teams; including input to business unit HR budgets and organizational design and development ? Act as a sounding board and give support for the business line head and management team in HR related topics ?Manage the people side of the business specific projects and provide change management support in these projects ? Responsible for footprint planning including budgeting of headcount and employment cost.KEY ACCOUNTABILITIES HR PROCESSES: ? Utilize the Organization & Talent Review and Succession Planning to develop the capabilities within the business line to realize it’s strategic objectives? Develop the individual leadership of the leaders and the effectiveness of the management teams? Develop organizational effectiveness through the workforce planning and utilizing HR analytics and preparing proactively for the future strategic resourcing needs? Enhance the Performance Management culture and ambition in the business unit? Utilize and execute compensation and benefits strategies and plans ? Partner with the leadership team in strategic resourcing issues, assess talent and facilitate the selection processHR ALIGNMENT:? Ensure successful HR transition and harmonization initiatives within the responsibility area; guide to utilize the correct HR service channels ? Act as an escalation point for strategic and tactical items within all business line locations ? Contribute to the execution of global HR policies ? Oversee HR compliance responsibilities within the business lines POSITION REQUIREMENTSEducation?       Master’s level degree Experience?  More than 8 years of relevant experience in HR Business Partner, line HR or similar? Strong knowledge and experience of all key HR processes ? Experience of leadership role in a multicultural environment ?  Genuine interest in understanding the business beyond the surface? Good written and verbal communication skills, good negotiations skills ? Ability to work in a matrix organization and to build networks ? Systematic working style Competencies?     Strategic orientation?     Engaging customers/partners?     Adapting to change?     Collaborate for win?     Lead with Purpose?     Empower for performance?     Breakthrough innovation?     Organizational awareness?     Organizational systems thinking?     Business cultural insight?     Fluent in English, other relevant language skills are an assetLocal and international travel required.  Visa mindre